Branding is everything these days, and Oakland International Airport is fully embracing this idea as they explore a possible name change. The goal behind this potential rebranding is to boost passenger numbers and attract more airline partners. Currently, the airport struggles to compete with nearby San Francisco International Airport when it comes to awareness.
Social media users reported reciveing text survey questions asking thier thoughts on names like "San Francisco East Bay Area Intl. Airport" This whole process is really in the very beginning idea stage right now. Read more: